Writer, editor and strategist working with brands and publishers.
Patrick creates and leads engaging content. His work ranges from delivering exceptional brand identities to authoring pop culture hardbacks that refuse to be taken seriously. Patrick’s clients are global, just like his thinking.
Expertise
01
Content Strategy
The thinking that guides brands and businesses.
Being skilled at delivering high-level content systems means knowing how to apply them through a commercial lens. This work is founded on the belief that strategy can only succeed when user needs and business goals are consistently simpatico.
02
Copywriting & Content Design
More than just words on a page.
Creating or curating the right content for an end user might mean drafting prose, or it could mean briefing in photography, video, audio or more. For any brand or campaign, knowing what to say is only as important as how it gets said.
03
Publishing Services
Command of the print and editorial processes.
From commissioning authors, designers and fellow editors, all the way through to proofreading and prepress stages, Patrick understands the complexity of getting a book to market. Having worked with publishers of all sizes and scales, he is comfortable rolling up his sleeves at any point in the bookmaking process.
About
Patrick is based in Amsterdam, but has lived and worked in Sydney, Melbourne and New York City.
Alongside his editorial experience in design-led books, Patrick has also authored pop-culture titles that have been published globally.
The scope of content and clients Patrick works with now includes hospitality operators, global lifestyle brands and creative agencies of all sizes. Until recently, Patrick was Copywriter & Editor at Right Angle, where he led design, branding and communications projects founded in principles of place.